Rocky Clark: The Journey — inspiration

"What inspired you to start Rocky Clark?"

"What inspired you to start Rocky Clark?"

 
Rocky Clark was not founded only to bring a different aesthetic into clothing.  It was founded on purpose- to change how to make, treat and buy our clothes.  It was created on the premise of sustainability.  Yes, clothing is based on consumerism and mass volume, but we at RC believe it can be done consciously and responsibly.  
We noticed all of these clothing brands- doing just that- making clothes.  The looks became repetitive, the fabrics became repetitive, the brands became....repetitive.  Yes, they all brought a unique perspective to the table, but what were they...